Tricks to Upload Stories on Instagram for Business

Social media platforms have grown like powerful marketing tools. They are more than connecting friends and relatives. Now, businesses have been using platforms like Instagram to promote their services and products. You can show demos of your services, reveal exciting features of your products, and do much more to attract potential customers on the web.

However, most people don’t even realize that Instagram has transformed from a photo-sharing app to a complete marketing platform. To leverage the benefits of its features, you need to stay updated. If you are running a business, hire a social marketing team that specializes in using creative methods to promote your brand on Facebook, Instagram, Linkedin, etc.

The best part about Instagram is that it has launched more than 12 new tools for businesses, such as shoppable Instagram posts, advanced analytics, and Instagram stories to drive potential traffic.

Here are some of the best ways to upload stories on Instagram to get more customers for your business.

Why Instagram Stories Are Ideal for Promote Your Business?

This feature enables active users to share text, videos, images, interactive polls, Q&A sessions, and live streams in a fun manner. Unfortunately, stories can only be accessed for 24 hours after they are uploaded. But, here is a twist- this adds FOMO (Fear Of Missing Out) marketing to the customers.

In addition to this, each slide in a story runs up to 15-20 seconds before moving to the next slide. So, it is a great way to quickly show your products or work to the audience.

Some Key Benefits:

• You can keep your followers updated related on your new products and services

• Know your targeted customers via polls and Q&A sessions

• Grab more customers

• Instagram stories can boost your online visibility

• Stories give you a place where you can highlight special offers related to your new products or services

Make sure you don’t put anything on stories. Try to do a bit of research and choose more creative, engaging, and thoughtful content that can help you engage customers.

Tips to Create IG stories

Here we bring you a simple and quick process that will help you upload stories on Instagram:

• Open your Instagram account

• Go to the home screen page of your account

• Click on the + icon in the top right and choose Story

• Choose a video or story from your gallery or you can also click from your camera.

• Tap the circle and click a photo

• Hold a recording button to shoot a video

• Now add texts, drawings, and interactive elements to enhance your content.

• Once it is ready, tap your story in the bottom-left corner and this will show up to 24 hours to your followers.

Smart Tips to Use IG Stories in the Most Effective Manner

We bring you some of the best tricks that will help you make your business stories more interactive for your followers:

1. Short and Crisp Stories

It is good to keep your story content short and engaging. A single topic in each story can grab more attention. Make sure your stories won’t last more than a minute.

2. Creative Visuals

Do not overlook the stickers and other interactive features because they can add creativity to your content. Use them you enhance your IG content when uploading a story. This will make it easy for followers to understand what you are showing off.

3. Hashtags Can Work Wonder

Believe it or not! Hashtags can expand the reach of your stories in a go. You can connect with more potential customers by using specific hashtags. They are the most influencing marketing tactics these days used by social media marketers.

4. Re-purpose your User-Generated Content

Encourage your followers to update your stories in their personal stories or tag your brand so that you can get more visibility. This is one of the smart ways to keep your followers connected with your stuff or brand.

5. Save Pivotal Stories

Yes, you can do this with ease. Stories can be saved and featured on your profile page. The best part is that you can divide these stories into categories and save them for life.

6. Upload Exclusive Content

You can go beyond the expectations of followers and put some fun videos, behind-the-scenes footage, transformation videos, special discount stories, and much more.

7. Organise Contests

You can run creative contests to keep your followers connected. You can ask them to submit videos and photos related to your business. You can add more spice by putting a tagline or slogan when showing off your new products and services.

8. Polls and Quizzes

Take feedback from your followers by uploading polls and quizzes in your IG stories. This will help you know more about your products and services. This is also considered a smart marketing tactic that can give you an opportunity to promote your brand.

Conclusion

These are some of the best ways to help you learn uploading IG stories for your brand. You can attract more followers and gain profits.